Feeding
challenges

We challenge ourselves every day and build the future through food.

Our
VISION

To improve people’s daily lives through food.

Our
MISSION

To create solutions for people to eat tasty, easy and sustainably.

1972

FIRST BUTCHER'S SHOP

in the Valencian town of Torrent.

1980

OPERATION

Adequacy of the municipal slaughterhouse
and cutting room

1986

Embutidos Martínez

1988

Embutidos Martínez becomes
a supplier of Mercadona

2001

Cinco Tenedores,
specialists in stuffed roasts

2002

Martínez Loriente, specialists in
fresh beef, pork and sheep meat as well as
meat preparations and products

2005

Specialization in meatball
production

2006

Platos Tradicionales, in
collaboration with Fleury Michion. Specialists
in ready-to-eat dishes

2015

DCM, engineering
company specialized in solutions
for the food industry

2016

Sale of the company

2018

KM ZERO Food
Innovation Hub. Leading food
innovation hub in Spain

2019

Launch of a range of oven-baked
meals and ready meals

2020

Acquisition of La Pila Food, specialists
in solutions for the hospitality industry
and national leaders in wraps

2021

Inauguration of new
minced meat and premium
hamburgers plant

2022

Platos Tradicionales becomes
a B Corp company

A culture
that is more
alive than ever

Effort, dedication and enthusiasm for over 50 years.

The innovative vision that began in a small butcher’s shop in Torrente, has reached the third generation to enrich all the people who are part of our family.

Whats is ‘Innovalue’?

We provide
value through
innovation

Learn more

We are
specialists

+0
Tons/year
Business lines:
Fresh
Processed
Roasts
Ove baked dishes
Ready to eat
Warps
Toppings
5 production
plants
0m2
Efficiency
+ Effectiveness
+0
Employees

Somos
especialistas

+85000
Tons/tear
Business lines:
Fresh
Processed
Roasts
Ove baked dishes
Ready to eat
Warps
Toppings
5 plantas
de producción
80000m2
Efficiency
+ Effectiveness
+1700
Employees

“Anything that is
worthwhile does not
happen quickly
and easily”

Francisco Martínez. Founder

Our motivation
and purpose:
people

They are always at the heart of our strategy.

We never stop when faced with challenges.

Our commitment: to find the perfect solution for every need.